Mini course · Intermediate level
Health Promotion Program Design
Design programmes that actually change health behaviours, and prove that they worked.

What is Health Promotion Program Design?
Health promotion enables people to increase control over their health, through education, supportive environments and healthy policies. Effective programmes are planned systematically, grounded in behaviour change theory and properly evaluated. This course covers needs assessment, planning models, behaviour change theories, choosing interventions, community engagement, communication and social marketing, implementation and evaluation.
- Duration
- 1.5 hours
- Lessons
- 5
- Level
- Intermediate
- Format
- Online, self-paced
What you'll be able to do
- Conduct a needs assessment for a described community
- Apply a planning model to design a health promotion programme
- Use behaviour change theory to select interventions
- Engage community members in programme design
- Develop clear health promotion messages
- Design an evaluation plan with process and outcome measures
Who this course is for
Course content
5 lessons · 1.5 hours total · free preview available
1What Health Promotion Is
16 minFree preview· Course content
What Health Promotion Is
Principles and approaches.
2Needs and Priorities
18 min· Course content
Needs and Priorities
Available after you enroll.
3Behaviour Change Theory
20 min· Course content
Behaviour Change Theory
Available after you enroll.
4Designing and Delivering
18 min· Course content
Designing and Delivering
Available after you enroll.
5Evaluation
18 min· Course content
Evaluation
Available after you enroll.
Earn a credential employers can check
Every AIHCM credential has a unique ID that anyone can verify online in seconds.
Issued: on completion
How it works
- Finish all 5 lessons at your own pace.
- Get your digital credential with a unique ID.
- Share it — employers can verify it at aihcm.us.
Questions people ask
Which behaviour change models are covered?
Widely used models and frameworks, explained practically.
Is it relevant for clinical staff?
Yes. Clinicians often lead or support prevention programmes.
Does it include evaluation tools?
Yes, including a logic model and evaluation plan template.
Is the content country-specific?
No. Examples come from several regions.
